How B2B Marketers Can Profit From Social Media Monitoring

By monitoring social media, B2B companies can generate leads, keep tabs on their competition, get product feedback and better engage with advocates (and detractors).

By monitoring social media, B2B companies can generate leads, keep tabs on their competition, get product feedback and better engage with advocates (and detractors).

Have you ever heard the bromide that we have two ears and one mouth for a reason?

That’s the principle behind social media monitoring, the process of filtering out the millions of post, tweets and status updates for the ones that matter to your business.

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Topics: b2b marketing, social media, social media monitoring

 
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