The Marketing Book Podcast: "Pink Goldfish" by Stan Phelps

Pink Goldfish: Defy Ordinary, Exploit Imperfection and Captivate Your Customers by Stan Phelps

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The Marketing Book Podcast: "Writing to Be Understood" by Anne Janzer

Writing to Be Understood: What Works and Why by Anne Janzer

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The Marketing Book Podcast: "Seven Stories Every Salesperson Must Tell" by Mike Adams

Seven Stories Every Salesperson Must Tell by Mike Adams

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The Marketing Book Podcast: "Talk Triggers" by Jay Baer

Talk Triggers: The Complete Guide to Creating Customers with Word of Mouth by Jay Baer & Daniel Lemin

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The Marketing Book Podcast: "Bullseye Marketing" by Louis Gudema

Bullseye Marketing: How to Grow Your Business Faster by Louis Gudema

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The Marketing Book Podcast: "The Convenience Revolution" by Shep Hyken

The Convenience Revolution: How to Deliver a Customer Service Experience that Disrupts the Competition and Creates Fierce Loyalty by Shep Hyken

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The Marketing Book Podcast: "Roadmap To Revenue" by Kristin Zhivago

Roadmap to Revenue: How to Sell the Way Your Customers Want to Buy by Kristin Zhivago

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The Marketing Book Podcast: "The 4 A's of Marketing" by Jagdish Sheth

The 4 A's of Marketing: Creating Value for Customer, Company and Society by Jagdish Sheth

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The Marketing Book Podcast: "Uncopyable" by Steve Miller

Uncopyable: How To Create An Unfair Advantage Over Your Competition by Steve Miller

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The Marketing Book Podcast: "The Go-Giver Influencer" by Bob Burg

The Go-Giver Influencer: A Little Story About a Most Persuasive Idea by Bob Burg and John David Mann

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