7 Concepts from 200 Marketing & Sales Books Every Marketer Needs to Know

Special Episode #201

7 Concepts from 200 Marketing & Sales Books Every Marketer Needs to Know

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The Marketing Book Podcast: "This Is Marketing" by Seth Godin

This Is Marketing: You Can't Be Seen Until You Learn to See by Seth Godin

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The Marketing Book Podcast: "Eat Their Lunch" by Anthony Iannarino

 

Eat Their Lunch: Winning Customers Away from Your Competition
by Anthony Iannarino

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The Marketing Book Podcast: "Digital Influence" by Joel Backaler

 

Digital Influence: Unleash the Power of Influencer Marketing to Accelerate Your Global Business by Joel Backaler

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The Marketing Book Podcast: "Pink Goldfish" by Stan Phelps

 

Pink Goldfish: Defy Ordinary, Exploit Imperfection and Captivate Your Customers by Stan Phelps

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The Marketing Book Podcast: "Writing to Be Understood" by Anne Janzer

Writing to Be Understood: What Works and Why by Anne Janzer

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The Marketing Book Podcast: "Seven Stories Every Salesperson Must Tell" by Mike Adams

Seven Stories Every Salesperson Must Tell by Mike Adams

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The Marketing Book Podcast: "Talk Triggers" by Jay Baer

Talk Triggers: The Complete Guide to Creating Customers with Word of Mouth by Jay Baer & Daniel Lemin

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The Marketing Book Podcast: "Bullseye Marketing" by Louis Gudema

Bullseye Marketing: How to Grow Your Business Faster by Louis Gudema

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The Marketing Book Podcast: "The Convenience Revolution" by Shep Hyken

The Convenience Revolution: How to Deliver a Customer Service Experience that Disrupts the Competition and Creates Fierce Loyalty by Shep Hyken

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