The Marketing Book Podcast

Special Episode #201

7 Concepts from 200 Marketing & Sales Books Every Marketer Needs to Know

This Is Marketing: You Can't Be Seen Until You Learn to See by Seth Godin

Eat Their Lunch: Winning Customers Away from Your Competition
by Anthony Iannarino

Digital Influence: Unleash the Power of Influencer Marketing to Accelerate Your Global Business by Joel Backaler

Pink Goldfish: Defy Ordinary, Exploit Imperfection and Captivate Your Customers by Stan Phelps

Writing to Be Understood: What Works and Why by Anne Janzer

Seven Stories Every Salesperson Must Tell by Mike Adams

Talk Triggers: The Complete Guide to Creating Customers with Word of Mouth by Jay Baer & Daniel Lemin

Bullseye Marketing: How to Grow Your Business Faster by Louis Gudema

The Convenience Revolution: How to Deliver a Customer Service Experience that Disrupts the Competition and Creates Fierce Loyalty by Shep Hyken