The Marketing Book Podcast: "Non-Obvious 2019" by Rohit Bhargava

Posted by Douglas Burdett

Non-Obvious 2019: How To Predict Trends And Win The Future by Rohit Bhargava

Rohit Bhargava Combo-1

Rohit Bhargava is a trend curator and marketing expert dedicated to bringing more humanity back to business.

He is the Wall Street Journal best-selling author of six books on topics as wide ranging as the future of business and consumers, how to build a trustworthy brand, and why real leaders never eat cauliflower. His signature book, NonObvious, has helped inspire over 1 million readers to think different.

As a “non-boring” keynote speaker, Rohit has been invited to deliver multiple TEDx talks and taken the stage at over 500 events in 31 countries around the world.

Before starting the Non-Obvious Company, Rohit spent 12 years leading marketing and innovation strategy for brands at two of the largest agencies in the world, Leo Burnett and Ogilvy.

Outside of his speaking and consulting, he is also an Adjunct Professor of marketing and storytelling at Georgetown University and his insights have been featured on NPR, Fast Company, CNN and the Harvard Business Review [and The Marketing Book Podcast].

He believes in listening before talking, and his business card describes him as a “nice guy” – a claim he hopes to prove by returning to The Marketing Book Podcast each year and putting up with the host's really stupid jokes.

And interesting fact - he has a drink named after him - the Rohito!

 

Listen to the Interview: 

 

 

Show Notes

Non-Obvious 2019: How To Predict Trends And Win The Future by Rohit Bhargava

Non-Obvious 2019 Book Resources

Non-Obvious Book Awards(Top 50)

Trend Curator Rohit Bhargava - A ’near-futurist‘ scours data for hidden clues about how the world works (Microsoft)

Rohit Bhargava’s Website

Rohit Bhargava’s LinkedIn

Rohit Bhargava’s Twitter

 

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